Team Corporation

Team Corporation has been designing and manufacturing vibration testing equipment for over 60 years. In 2012 they began the process of updating their brand with clean, modern aesthetic. Beyond the typical re-branding efforts (updating materials, marketing, website, etc.) we focused on how we could tell Team’s story visually, and the best way to share those stories with our customers. I paired engaging imagery with dynamic copy to deliver messaging about what our systems can achieve, re-organized our website to visually focus on the markets we excel in, and created a poster series to visually demonstrate real world applications and successes companies had when using our products.